Marketing Team Lead

Nookal was established in 2010 as a comprehensive practice management system for allied health practices and clinics and now serves a wide range of practices, ranging from large to small, and multi-location.

We are dedicated to assisting health practitioners, practice managers and business owners by creating software that delivers both the clinical and management perspectives.

About Us

At Nookal, we have the very best people who are passionate about our product and supporting our customers.

We offer a supportive team environment that is focused on delivering exceptional support to Nookal users through understanding their needs and providing proactive solutions and education.

Our team works remotely, so you can do your part from the comfort of your own home – communication, organisation, accountability, and autonomy are key to your success.

Role Summary

We’re looking for a Marketing Team Lead with the necessary experience, energy, and passion to manage, collaborate and bring campaigns to life within our current team – from creation, through execution, to analysis.

Clear communication, an enthusiasm for technology, and the ability to identify opportunities for improvement are some of the key traits we’re looking for along with directing team members to complete their task list.

Responsibilities

Your responsibilities will include:

• Lead and manage the day to day operations of our small marketing team;
• Coordinating and building alliances with associations, publishers, and promoters to establish and utilise opportunities for growth.
• Working with our team to create, develop, and publish engaging marketing campaigns and materials.
• Directing and managing our marketing production pipeline and resources to create, develop, and publish content (such as blog articles, videos, webinars, events, etc).
• Managing email marketing campaigns to attract new customers and engage existing customers.
• Implement and expand our strategic and partner alliances, being the primary point of contact for these connections.
• Identifying opportunities for greater exposure and managing collaborations with industry blogs, podcasts, webinars, etc.

Key Criteria

We’re looking for someone who has:

• 2-5+ years’ experience in a digital marketing role.
• Experience leading a marketing team and managing contractors/agencies.
• Experience in SaaS or technology product marketing.
• Experience working within a remote team.
• Hands-on experience in all aspects of marketing campaigns – from creation, development, and publication, through to analysis.
• Excellent written, verbal, and video communication skills with pride in their work.
• Excellent knowledge of the SaaS marketing environment.
• High-level organisational skills, with the ability to manage multiple projects at all times.

Required Skills

• Experience in PPC Campaign Management (Google, Facebook, Capterra, etc)
• Experience in SEO (Onsite, Offsite, etc) Marketing
• Google Analytics Reports and Analysis
• Marketing Platform (eg. SEMRush or similar)
• WordPress Content Management (or similar)
• GSuite / Microsoft Office
• Email Campaigns / Mailchimp

Our Culture

We are a small company that wants to work with the best people and pride ourselves in high quality work. We are respectful and honest with each other but above all our customers are our focus so that we can improve healthcare around the world.

In your role you will work directly with the co-founders along with various team members and independent contractors. We communicate online with minimal meetings and sincerely enjoy what we do.

Apply

Email us your Resume and a Cover Letter to: careers@nookal.com